What I learned from Jon Brosio...

For over a year and a half Jon and I have met together almost every Saturday morning.

In these meetings we plan launches, trade notes, build our businesses, and laugh - a lot.

So today I’m going to share:

• One of biggest lesson I’ve learned from Jon
• One of the biggest lessons Jon has learned from me
• A surprising unlock that’s emerged from our meetings

Let’s dive in…

‍One of the biggest lessons I’ve learned from Jon

‍See, I have a problem.

I love to create things.

And it’s a blessing and a curse.

With a background as a software engineer and web developer, I have to fight an urge to build.

Left unchecked, I can over complicate things.

The first version of the Customer Interview Questions had:

• a spreadsheet
• an instructional video
• plus the questions

(crazy, right!?)

Jon took one look at it all and just said…“I’m so confused here” 😅

The takeaway?

‍Keep things simple.

‍One of the biggest lessons Jon has learned from me

don’t want to speak for Jon, so I am going to take a guess here.

When we first started working together his course was a successful live cohort.

I took the course (as many others did).But when I take a course, I’m learning but also always looking for ways to make the product better.

After the sessions were over, I came to Jon with a comprehensive set of feedback.

At first I took him by surprise.

I can only imagine his first thought…“Who is this guy to tell me how to run my course?”

But all my feedback was borne out of love and admiration for his business.

I wanted him to not just succeed, but push beyond his current level.

You know what he did?

He took that feedback to heart.

He didn’t allow mental walls to pop up and stop him from improving.

Now the Complete Creator is more successful than ever.

The takeaway?

‍Learn to listen to others.

‍A surprising unlock

‍In both of our cases we convinced ourselves that we knew best.

We relied on our natural talents - which have taken us far.

But… we both desperately needed the perspective of someone outside our own heads.

One of the ways I help my clients with this is to have them build what I call a Posse.

This is a small group of people you can rely on to quickly validate your ideas.

In the Posse you have 5 different perspectives:

1. An existing customer: Someone who has bought your product or service already.
2. A prospective customer: Someone you have a relationship with, but has yet to buy.
3. A mentor: Someone who you look to for advice and guidance.
4. A contemporary: Someone who is doing something similar to you - often a fellow course creator
5. You

With each of these perspectives you can get quick feedback on your ideas.

And stop you from running too fast down the wrong path.

Or into a brick wall.