For Education Entrepreneurs

You're paid for your leadership, not your knowledge.

Today's education businesses thrive on who you are, your loyal audience, and a core that can't be replicated by a machine.

Find out how you're irreplaceable
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Will your education business survive the AI wave?

See which parts of your business AI can replace, and which make you irreplaceable.

AI models now create rich content and detailed lessons at near-zero cost.

This reality changes the economics of expertise.

And if your business depends primarily on information, the pressure is already showing up in your sales numbers and conversion rates.

Those who don't see where they’re defensible will continue to compete with machines.

But you don't have to.

That's why I created a simple test to help you find how your business can thrive even while AI is on the rise.

After completing this exercise, you'll know:

Which parts of your offer are already replaceable
Where your unfair advantages really are
How to structure your business so AI amplifies you

Take the AI Replacement Test to find out where your best opportunties live.

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Hi, I'm Craig

Craig Shoemaker

You've built an education business that changes people's lives.

But as you scaled, clarity gave way to noise. Too much advice. Too many opinions. And now AI is speeding up the pace of change faster than most creators can track.

Your sales are already hinting at the truth: when answers are free, expertise alone stops being enough.

At this level, more advice doesn’t help. Clear judgment does.

My role is to bring that clarity. I analyze what’s actually happening, show you what others miss, and help you choose the right next move with confidence.

Proof matters. Here’s mine.

  • My clients’ businesses generate between multiple 6- and 7-figures in annual revenue
  • 67% of my clients come through referrals
  • 42% of my clients sign up for repeat engagements
  • 20+ years as course creator
  • 25+ years in big tech
  • Authored 15+ online courses with 100,000s of hours of watch time
  • Earned $2.5M+ in course profits

But the real story is in my client's lives...

Read client stories
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Watch my coaching in a live setting

The Growth Question is my live coaching podcast series with co-host Jon Brosio.

The Growth Question with Jon Brosio and Craig Shoemaker

Together, Jon and I hold real conversations with experts and operators helping them sort through the decisions that shape their business.

Start here: