Will your education business survive the AI wave?
See which parts of your business AI can replace, and which make you irreplaceable.
AI now creates content, teaching, and guidance at near-zero cost.
That changes the economics of expertise.
And if your business depends primarily on information, the pressure is already showing up in your numbers.
The issue isn’t AI. The issue is positioning.
Creators who understand where they’re defensible will scale. Creators who don’t will compete with machines.
After completing this exercise, you'll know:
Take the AI Replacement Test to find out where your best opportunties live.
Hi, I'm Craig
You've built an education business that changes peoples lives.
But as you scaled, clarity gave way to noise. Too much advice. Too many opinions. And now AI is speeding up the pace of change faster than most creators can track.
Your sales are already hinting at the truth: when answers are free, expertise alone stops being enough.
At this level, more advice doesn’t help. Clear judgment does.
My role is to bring that clarity. I analyze what’s actually happening, show you what others miss, and help you choose the right next move with confidence.
Here's a few more things about me you might like to know:
- My clients’ businesses generate between multiple 6- and 7-figures in annual revenue
- 67% of my clients come through referrals
- 42% of my clients sign up for repeat engagements
- 20+ years as course creator
- 25+ years in big tech
- Authored 15+ online courses with 100,000s of hours of watch time
- Earned $2.5M+ in course profits
But the real story is in my client's lives...
Watch my coaching in a live setting
The Growth Question is my live coaching podcast series with co-host Jon Brosio.
Together, Jon and I hold real conversations with experts and operators helping them sort through the decisions that shape their business.
Start here:
- For course & program creators: Should he flip his entire business?
- For those building a high-ticket offer: A funnel fix and leads to 5-figure clients
- For evergreen education businesses: Silent sales drivers